LODGENET TO DESIGN AND IMPLEMENT NEW WORLD CLASS INTERACTIVE SYSTEM AT THE BEVERLY HILTON

LodgeNet Easy HD^TM service provides Beverly Hilton with customized planning, design and installation of digital platform
for an “easy” migration to HD.

SIOUX FALLS, SD, April 17, 2007 – LodgeNet Entertainment Corporation (NASDAQ: LNET), announces the Beverly Hilton in Beverly Hills has deployed LodgeNet’s SIGNETURE HDTV^SM digital high-definition guest entertainment platform throughout all 570 rooms.  LodgeNet supported the Beverly Hilton with the implementation via its Easy HD solution, simplifying selection, installation and project management to ensure a smooth migration to high-definition. 

 “The Beverly Hilton is now one of the few hotels that delivers high-definition entertainment to every guest room,” said Michael Robertson, Hotel Manager of the Beverly Hilton.  “Guests love LodgeNet’s wide range of HD entertainment with the new high-definition user interface, and some say they stay with us because they value this service.”  The Beverly Hilton installed 42” flat-panel plasma televisions throughout the property, including all 350 rooms in its prominent Wilshire Tower.  The property also provides guests staying in the Wilshire Tower with a second 13” flat panel television in each bathroom. 

Peter Klebanoff, VP Sales and Industry Relations, Chief Customer Advocate for LodgeNet, said, “The Beverly Hilton is a valued partner that consistently leads the industry in adopting the latest guest entertainment technology.  This magnificent property was completely renovated to provide its guests with a premier high-definition experience.  LodgeNet is proud to provide our SIGNETURE HDTV platform and Easy HD support services to assist Hilton with a seamless migration.”

The Beverly Hilton teamed with LodgeNet throughout the HD project, relying on LodgeNet’s Easy HD solution to verify compatibility of flat panel displays, digital hardware and cabling specifications during the renovation.  “It is vital that properties choose the right digital display screens and install them with the correct cabling to deliver the best high-definition experience,” said Robertson.  “LodgeNet’s technicians worked closely with us throughout the HD upgrade to certify our equipment choices and streamline the process.” 

The Beverly Hilton will also utilize LodgeNet’s interactive SIGNETURE HDTV entertainment platform to drive in-room marketing initiatives to guests “We intend to make the guest room TV an interactive concierge,” said Robertson. “We are collaborating with LodgeNet to provide guests with the ability to make spa appointments, review menus and book dining reservations in the future.”  The Beverly Hilton is using LodgeNet’s new ergonomic, modern remote control that enables guests to control their televisions, Bose® stereo systems, and LodgeNet interactive TV system with a single remote.  “LodgeNet’s backlit remote is very user friendly and makes it easy to order more video on demand entertainment and other services.”

About LodgeNet

LodgeNet Entertainment Corporation (www.lodgenet.com) is the world leader in interactive TV and broadband solutions to hotels throughout the United States and Canada as well as select international markets.  These services include on-demand movies, on-demand games, music and music videos, subscription sports programming, and television on-demand programming, as well as high-speed Internet access; all designed to serve the needs of the lodging industry and the traveling public. LodgeNet provides service to more than 1.8 million interactive hotel rooms and serves more than 9,300 hotel properties worldwide.  In addition, LodgeNet is a leading innovator in the delivery of on-demand patient education, information, and entertainment to healthcare facilities.  LodgeNet is listed on NASDAQ and trades under the symbol LNET.

Opened in 1955 by distinguished hotelier Conrad Hilton, The Beverly Hilton has combined the excitement and entertainment of Hollywood with the elegance of Beverly Hills for over 50 years.  Located at the world-famous intersection of Wilshire and Santa Monica -Boulevards, the 570-room hotel features 101 suites including the nine private luxury suites within The Penthouse Collection.  With more than 60,000 square feet of upscale indoor and open-air event space all on the lobby level, the hotel’s famed International Ballroom is the centerpiece of the new International Collection.  Home of many notable annual events including the Golden Globe Awards^®, Oscar Nominee Luncheon and the Milken Institute’s Global Conference, The Beverly Hilton offers three award winning ballrooms, nine additional meeting rooms, an Executive Meeting Center with unrivaled technology by design to make any meeting a success.

Owned by entertainer Merv Griffin from 1987 to 2003, Beny Alagem and Oasis West Realty, LLC purchased The Beverly Hilton in late 2003.  Immediately embarking on an $80 million reinvention of the property, Oasis West Realty redefined the luxury hotel to a level of sophistication synonymous with the Beverly Hills.

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