LodgeNet Interactive Corp. (NASD: LNET) announced today that Frank P. Elsenbast has been selected as its next Senior Vice President and Chief Financial Officer, and will begin his employment with the Company in April. Elsenbast will assume the responsibilities currently held by Gary H. Ritondaro, who previously announced his intention to retire in mid-2010.

Frank Elsenbast, 44, brings more than 20 years of corporate finance, media industry background and public accounting experience to his new responsibilities with LodgeNet. Mr. Elsenbast most recently served as Senior Vice President and CFO for ShopNBC (NASD:VVTV), a multi-channel electronic retailer serving 75 million homes in the US. Prior to joining Shop NBC, Mr. Elsenbast served in a variety of financial and analytical roles with The Pillsbury Company. Mr. Elsenbast began his career as a Certified Public Accountant with Arthur Andersen, LLP.

"I am very pleased to welcome Frank to the LodgeNet team,” said Scott C. Petersen, Chairman and CEO of LodgeNet. “He is a great fit for our organization. His diverse background and public company experience will be of great value to our company as we continue to grow and expand our business.”
 
“On behalf of our shareholders, Board of Directors and executive management team, I also wish to thank Gary Ritondaro for his outstanding contributions to the growth and success of our company over the past decade,” continued Petersen. “With Gary’s announcement last year, we have had ample time to plan and ensure an orderly transition. I look forward to his continued counsel and advice in the years to come.”